The idea is in the term, itself: Brainstorm. Your brain unleashes a phalanx of ideas in rapid form, but which ideas makes sense–and more importantly from a business standpoint–which ideas make money? That’s the real key question.
Sometimes the brain settle into “sleep mode” and trying to find revenue-generating ideas is similar to pulling teeth. Good marketing needs clean, clear and rapid yet patient thinking. The Inventhelp Commercial you draw through the better your chances of finding that golden nugget. There are numerous ways to move ideas from grey to green matter. Here are some tips:
Don’t Leave Home Without One – Write it down! Regardless of how many ideas you have, usually have a pen, paper, notebook, PDA, smartphone, PC, paper napkin or chisel nearby to record thinking. One never knows when an idea may surface. If you’re like me, from pen might be away from mind!
One of the better tools is the smartphone. The QWERTY keyboards are well best for rapid idea recording. And, if you locate yourself without the way of writing it down, well…leave yourself a voicemail.
Find the appropriate Environment – If you believe better in a quiet room ensure you start brainstorming because setting. We are often flooded with excessive “noise clutter” inside our casual and working lives. If quiet is what you need, then find the empty conference room (or janitor’s closet) from telephone calls, emails and interruptions. Discover that quiet place and let your mind settle. Require a deep breath and remove the clutter, blow the brain dust and pay attention to the silence.
A few of the best ideas surface within the strangest places. Yes, the shower is a great place. For some odd reason my mind is useful within the shower. Perhaps it’s the positive ions or even the flowing water of the minor key of nature (most sounds of nature are in a minor key for you musicians). Granted, it may be difficult to write down ideas inside the shower, however for some odd reason ideas often flow with the water. And when you find the appropriate environment, write All of the ideas down. Stupid ideas. Strange ideas. Left field ideas…all of the ideas.
Timing is Everything – Some brains think better each day plus some better later in the day. Some don’t think whatsoever but that’s another matter. To me, my mental abilities are sharper in the morning. Once that mug of coffee hits my neurons and mixes with some dopamine my thoughts is off and running. Thus, if it is ideas you will need, ensure that you put aside focused time and energy to jot down ideas in your time of peak intellectual alertness.
If you are on the other part and your brain has a tendency to set with the sun, be sure to capitalize on the “night person” benefits. One benefit from the night owl personality is the fact great ideas will come at night, rest inside your sleeping brain, and after that upon waking they supply merely the solution you were hoping to find. The phrase, “sleep on it” has more benefits we realize. Furthermore sleep encourage patience however it allows ideas to ferment and incubate.
Whiteboard Magic – The whiteboard is among the best brainstorming tools ever invented. If I don’t possess a whiteboard I find it hard to think, especially when I need to “think out loud.” Just look at those UPS whiteboard commercials: simple, illustrative, innovative, clear and just plain fun to watch.
Even if you are much like me and your handwriting looks encrypted, the white board is a great tool to “let it all flow.” The white board provides for writing, erasing, easy editing, multiple colors and additionally—it forces one to keep your thoughts brief. Furthermore, ideas from the group meeting are easily incorporated to the board.
Becoming whiteboard savvy takes practice. Think “Excelish” and graphical along with the words/ideas you record. Clear, concise and How To Patent A Product is actually a natural by-product of good whiteboard use. Don’t underestimate the simplicity of this tool. Cavemen could have written the first wheel on the first whiteboard (cave wall), so don’t forget its value. Have one both at home and some at the office. You will end up surprised just how valuable an instrument this erasable slate could become. And, if expense is not really a barrier, using a whiteboard that records and prints your brainstorms is the greatest of both worlds.
Many Brains Makes Lite Work – Proverbs states that “in lots of councilors there is wisdom”. In marketing the same holds true. There exists just no substitute for objective filtering brought on by multiple minds taking a look at multiple ideas. The mass mind meld usually is most effective at the outset of the brainstorming process because a team of people can frequently generate rapid fire suggestions to start the procedure. Once the shotgun of thoughts, words and concepts is positioned on paper or whiteboard, the whole process of narrowing along the winning ideas begins. Give and take together with healthy debate and interaction likewise helps using this process.
But remember, it’s best to possess a team leader in this particular process. If there is nobody to direct the concept stream you can easily get sidetracked or overwhelmed. Appoint a focus leader for efficiency sake. Also, also have a goal under consideration for the ideas. Think about, “what is the function of these ideas?” Ask, “Just how can we provide new goods and services from what we should learn and find out?” And above all, enable the results speak on their own. The conclusion from the process may be diverse from the ogzbhq so don’t hesitate to alter, stop, drop or add new products or services once the storm is finished. Brainstorming, just like a storm, assumes a lifetime of their own-so let your opinions do exactly that.
Don’t Forget the Customer – The best services and products are Invent Help Invention Ideas, not company driven. Soliciting ideas out of your internet site, comment boxes and focus groups are critical. As an example, one company I dealt with experienced a hard time choosing a product or service color. So, an easy survey with 3 to 5 color choices as well as a radio button selection interface was all we necessary to gain feedback from web customers. Since your web site is working 24/7, allow it to end up being the source of free researching the market. Getting a professional focus group marketing company might be cost prohibitive, so utilize calls in your current customers, internet site surveys and industry events as being a way to obtain decision data.